Start Your Retail or E-Commerce Business in India – Step-by-Step Guide by TAXAJ

How To Start New Business for Retail & E-commerce

Introduction

With the surge in digital adoption and online shopping trends, India’s retail and e-commerce industry offers enormous business opportunities. Whether you're planning to open a physical store or launch an online brand, understanding the legal, financial, and operational requirements is key to success.

In this article, we provide a step-by-step guide on how to start a new retail or e-commerce business in India, covering everything from entity registration to payment gateway integration.


Step 1: Finalize Your Business Model

Before you begin, define your business structure clearly:

  • Retail Business: Physical outlet/storefront for walk-in customers

  • E-commerce Business: Website or marketplace selling products online

  • Hybrid Model: Physical store + online selling through your own website or third-party platforms

Decide on the product category, target market, and whether you will hold inventory (B2C) or operate on a dropshipping model.


Register your business in one of the following structures:

Business TypeBest ForRegistration
Sole ProprietorshipSmall shops or individualsUdyam/MSME
Partnership FirmTwo or more partnersPartnership Deed
Limited Liability Partnership (LLP)Professionals and medium-scale sellersMCA Portal
Private Limited CompanyScalable businesses, funding requiredMCA Portal

TAXAJ can assist you in choosing and registering the ideal business structure for your venture.

Explore Company Registration Services →


Step 3: Obtain Mandatory Licenses & Registrations

Here are the essential registrations and licenses required to start a retail or e-commerce business in India:

License/RegistrationApplicabilityIssuing Authority
GST RegistrationMandatory for inter-state or online sellingGST Portal
Shops & Establishment LicenseFor physical stores and office setupLocal Municipal Body
Trade LicenseRequired by most municipalities for retail outletsLocal Authority
FSSAI LicenseIf selling food itemsFSSAI
Import Export Code (IEC)For cross-border e-commerceDGFT
Professional Tax RegistrationVaries by stateState Government

TAXAJ offers end-to-end assistance for license applications and renewals.


Step 4: Setup Payment Gateway & Logistics

For e-commerce businesses, you must integrate:

  • Payment Gateway (like Razorpay, Paytm, CCAvenue)

  • Shipping Partners (Delhivery, Shiprocket, Blue Dart)

Choose platforms that support multi-channel fulfillment, easy COD settlements, and automated tracking.


Step 5: Create Your Online Presence

Build a professional website or register on e-commerce platforms:

  • Own Website: Build on Shopify, WooCommerce, Wix

  • Marketplace: Amazon, Flipkart, Meesho, Nykaa, etc.

Ensure your website is:

  • Mobile-friendly

  • Integrated with SSL for security

  • Linked to analytics tools and SEO-optimized

If you're starting with a physical store, don’t forget Google My Business listing and local SEO setup.


Step 6: Bookkeeping, Invoicing & Tax Compliance

Maintain accurate books of accounts, generate GST-compliant invoices, and file monthly/quarterly GST returns.

TAXAJ offers cloud-based bookkeeping through:

  • Zoho Books

  • Tally Prime

  • QuickBooks

We also handle:

Explore GST & Tax Filing Services →


Step 7: Branding, Marketing & Scaling

To grow your retail or e-commerce business:

  • Register your Trademark for brand protection

  • Run ads on Google, Facebook, Instagram

  • Use influencer marketing, SEO, and email campaigns

  • Offer cashback, coupons, and loyalty programs

Our digital branding team can help you with logo design, website development, and ad campaigns.


Why Choose TAXAJ for Your Retail or E-Commerce Setup?

At TAXAJ, we simplify the process of starting and running your business in India. Our expert team provides:

  • One-stop solution for business registration, licensing, and compliance

  • Affordable starter packages for entrepreneurs

  • Dedicated support for GST, accounting, payroll, and e-commerce tax issues

  • 100% online and PAN India service delivery


Final Thoughts

India’s booming digital economy presents an exciting opportunity for retail and e-commerce entrepreneurs. With the right planning, legal setup, and compliance support, you can build a profitable business and scale it nationwide.

Need help setting up your business the right way?
Contact TAXAJ today and launch your business with confidence!


Created & Posted by Anuj Kumar
Sr.Taxation Expert at TAXAJ

TAXAJ is a consortium of CA, CS, Advocates & Professionals from specific fields to provide you a One Stop Solution for all your Business, Financial, Taxation & Legal Matters under One Roof. Some of them are: Launch Your Start-Up Company/BusinessTrademark & Brand RegistrationDigital MarketingE-Stamp Paper OnlineClosure of BusinessLegal ServicesPayroll Services, etc. For any further queries related to this or anything else visit TAXAJ

Watch all the Informational Videos here: YouTube Channel

TAXAJ Corporate Services LLP
Address: 186/A, 1st Floor, 22nd Cross, 3rd Sector, Near HSR Club, HSR Layout, Bangalore - 560102
Contact: 8961228919 ; 8802812345 | E-Mail: connect@taxaj.com
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